dotCMS and Unbxd Announce Partnership

Jun 11, 2019

MIAMI, FL. — Unbxd, a San Mateo, CA.-based AI-driven eCommerce product discovery platform, and dotCMS, the leading open source Java CMS, have announced that they have entered into a partnership to further strengthen dotCMS's Commerce Experience Solution.

As a best-of-breed CMS solution, dotCMS partners and integrates with a number of industry-leading MarTech, business, and eCommerce platforms. Unbxd will bring new, artificially intelligent site search and personalization functionality to the dotCMS ecosystem. Unbxd gives dotCMS Commerce Experience Solution users access to AI that connects shoppers to the products they are most likely to buy while providing predictive actionable insights for merchandising.

Unbxd is able to:

• Contextualize and Assist Site Searches: As well as predictive site search, Unbxd tokenizes each search query to map it to the most relevant products to showcase relevant results that fall in line with each shoppers’ intent; even when they use natural language or long tail queries.
  
  
• Fuel Product Recommendations: Unbxd can recommend products throughout the customer journey for both first time and repeat shoppers. Home page recommendations leverage “wisdom of the crowd” to showcase popular products to first time shoppers, while repeat shoppers get recommendations based on their behavior, resulting in 1:1 personalization.
  
  
• Personalize the Browsing Experience: Unbxd’s AI technology leverages the insights gleaned from up to 50 shopper signals to display categories and products that each shopper is more likely to buy.

“Unbxd offers the most powerful eCommerce personalization technology we’ve seen on the market, and we can’t wait to see its impact on dotCMS-powered online stores,” said Stefan Schinkel, Chief Sales Officer at dotCMS.

“Unbxd is pleased to partner with dotCMS. Unbxd’s AI-based site search and personalization technology helps drive conversions and revenue, while our merchandising tools give ecommerce teams tools to easily customize the shopper’s experience,” said Joe Ayyoub, SVP, Customer Experience at Unbxd.

About Unbxd

Unbxd is an AI-driven eCommerce search platform that understands shopper intent and connects them to the products they are most likely to buy — across site search, browse, and recommendation purchase journeys. The platform combines AI-based automation, powerful merchandising controls, and extensive personalization capabilities to enhance on-site shopper experience and guarantee conversion lift for online retailers.

Unbxd enables 36 billion annual interactions and $4.5 billion in online revenue for leading retailers like Express, HSN, Ashley HomeStore, and Rue21.

About dotCMS

dotCMS is a content management system that helps global enterprises with multiple brands, subsidiaries, and franchises manage, optimize, and scale content across languages and channels.  Brands such as Dairy Queen, Newell, Firstmac, Telus, and Comcast have chosen dotCMS for its unique ability to manage thousands of sites and consolidate multiple CMSs onto a single, unified instance of dotCMS to streamline content management across teams while saving money on platform costs.

dotCMS’ universal approach to content management also means that companies have the choice to deliver content traditionally or headlessly. Headless developers can work within the front-end framework of choice while still providing marketers with visual editing tools so they can go to market with their business-critical content and decrease their dependency on technical teams.